James started his media career in 1999, when he joined ARN as a music researcher, then moved on to Austereo’s 2DAY FM. He jumped across into television to join Foxtel’s Nickelodeon Channel, hosting their Saturday morning show sn:tv and specials, including Head to Head. He became a popular children’s television personality and appeared on a number of other shows, including Sarvo and the Nickelodeon Kids Choice Awards.
James joined the Seven Network in 2000 hosting the weekly music program Eclipse Music TV and children's game show Go Go Stop.
Early 2008 James joined the networks top rating breakfast show to take on the role as Sunrise's Entertainment reporter. Audiences have loved James’ interviews with such diverse stars as Hugh Jackman, Michelle Monaghan, Robert Downey Jnr, Kelly Clarkson, Dani Minogue, Jack Black and The Foo Fighters.
James has also established an acting career, appearing in Network 7’s medical drama All Saints and the Australian feature film Lovely Scary Wolves.
He proved a to be a crowd favourite and had a ball on the Seven Network’s Dancing with The Stars – which he believes proved that he is better at interviewing entertainers than perhaps dancing around as one!